Image Guides

Best LinkedIn Image Size Guide

LinkedIn images need to look professional in feeds, company pages, banners, and shared articles. Clear text and clean framing matter more than decorative complexity.

Because LinkedIn is often viewed on both desktop and mobile, safe spacing and readable typography are important when resizing graphics.

Quick answer

  • LinkedIn images need to look professional in feeds, company pages, banners, and shared articles. Clear text and clean framing matter more than decorative complexity.
  • Choose whether the image is for a post, banner, article, or company update.
  • Select a matching LinkedIn preset where available.
  • Keep headshots, logos, and text away from edges.

How to do it

  1. 1Choose whether the image is for a post, banner, article, or company update.
  2. 2Select a matching LinkedIn preset where available.
  3. 3Keep headshots, logos, and text away from edges.
  4. 4Use PNG for text-heavy graphics and JPG for photos.
  5. 5Preview the image at small feed size before publishing.

Complete guide

Professional readability

LinkedIn graphics often include headlines, charts, screenshots, or event details. These should remain readable after the platform scales the image in the feed.

Use fewer words, larger type, and strong contrast. Resize the canvas around the message instead of squeezing a full slide into a small social post.

Banners and safe areas

Profile and company banners can be covered by profile photos or interface elements depending on device. Keep important information away from the most crowded zones.

For banners, create a dedicated export instead of reusing a website hero image without checking the crop.

Common mistakes to avoid

Do not upload dense presentation slides as feed images if the text becomes unreadable.

Do not place logos or CTA text against edges where responsive layouts may crop them.

Conclusion

LinkedIn image sizing should prioritize readability, safe spacing, and professional clarity across both feed and banner placements.

FAQ

What is the best LinkedIn image size?

Use a preset based on the placement, such as post image or banner. Then check the preview on mobile and desktop.

Should LinkedIn graphics be PNG?

PNG is useful for text-heavy graphics and screenshots. JPG is usually fine for photos.

How do I make LinkedIn images readable?

Use large text, simple layouts, strong contrast, and avoid packing too much information into one image.

Can I use a website banner on LinkedIn?

Only after checking the crop. LinkedIn banners and website heroes often have different safe areas.

Should I compress LinkedIn images?

Yes, but keep enough quality for professional presentation, headshots, logos, and chart labels.